October 29, 2023, Manila- The crowds were terraced, the way northern Luzon’s rice fields are. Everyone was focused on the setting sun, and there was a fair quiet-no blaring cell phone music, with the implied message-“Everyone look at meeeeeeee!” Selfies, of course, abounded and I took one or two of my two remaining hosts.

We were at Mall of Asia (aka MOA) so that the ladies could check out business opportunities, at Franchise Asia’s 2023 International Expo-Manila. “Fun. Friendship. Franchising” was the theme, and the world of chain businesses was here in force. Everyone from Subway and Pizza Hut to Macao Imperial Tea and South Korea’s Kim Soon Rye’s Boneless Chicken were present, and swarmed by would-be entrepreneurs. My two friends took a few brochures and are leaning towards one of them. You will know which one, when they make their mark.

After the exposition walkabout, we headed towards the other main attraction, perched over Manila Bay.


As the sun is slowly setting on my first solo visit to southeast Asia, I look forward to seeing both my friends’ success and visits with others in the provinces, en route from Europe to Korea and Japan, two years hence. We celebrated this visit with a dinner at Jolibee, the Philippines’ premier addition to the world of comfort food. An occasional chicken sandwich never hurt anyone.
















